Inside the Campaign  


Inside the Campaign
UBC Press | May 1, 2020 | 200 pages
ISBN: 9780774864671

Inside the Campaign is a behind-the-scenes look at the people involved in an election campaign and the work they do. Each chapter examines a key occupation and explores the duties and obstacles faced by those working together during the heat of a campaign. Real-world insights are presented by professors with their practitioner co-authors who draw on recent campaign experiences. The contributors demystify over a dozen occupations, including election overseers, campaign chairs, platform designers, communication personnel, political staff, journalists and pollsters. Inside the Campaign takes readers inside the nuts and bolts of an election campaign in Canada.