Books written by Hank Cardello


Ecco | February 2, 2010 | 272 pages
For more than thirty years, Hank Cardello was an executive and adviser to some of the largest food and beverage corporations in the world. For more than thirty years, he watched as corporate profits-and America‚Ä≤s waistlines-ballooned: fattening consumers meant fattening profits. Now, in this... More Info