Books written by Bruce Philp

Consumer Republic

Emblem Editions | February 7, 2012 | 274 pages
In the tradition of Malcolm Gladwell, and for the same people who read Seth Godin and bought The Black Swan and How We Decide, this book breaks down the myth of brands and puts the power back in consumers' hands. The foundation of Consumer Republic's message is this single, inarguable truth: Brands... More Info