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The CBC is already crippled by decades of draconian budget cutting by a succession of unsympathetic federal governments. It now faces a new fiscal crisis—one that signals the end of public broadcasting as we know it in Canada. We have less than two years to find a way to save CBC/Radio-Canada, the cornerstone of Canadian culture and an institution many regard as the glue that holds the country together. Wade Rowland draws on his long experience both in television production and management and in media scholarship to present a plan that will satisfy the country’s private broadcasting lobby and at the same time rejuvenate the CBC. Not since the founding of the CBC in the straitened circumstances of the Great Depression has there been such an opportunity for public service broadcasting Canada to become all that it can be on all media platforms – and to rival the best in the world.
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